The Walt Disney Company Manager - Research in Burbank, California
The Walt Disney Company's Media & Entertainment Distribution (DMED) is a new, global business segment for The Walt Disney Company with the mission of providing consumers around the world access to the content they want most, on the latest platforms, at a time of rapidly-evolving consumer habits. Combining the Company's direct-to-consumer streaming services – ESPN+, the Disney+ streaming service and its ownership stake in Hulu -- alongside Disney's international media businesses, DMED aligns cutting-edge technology with world-class content and beloved brands to expand the Company's global footprint and deliver highly-personalized entertainment experiences to diverse consumers around the world.
Disney Media & Entertainment Distribution, a division of The Walt Disney Company, is looking for a qualified individual responsible for content performance and audience analysis across the FX, Freeform, and National Geographic cable networks. This person will report to the Director of Research and provide timely, actionable insights to help drive business decisions for key stakeholders.
Analyze and create insights on the performance of the FX, Freeform and National Geographic cable networks. Identify success drivers and deliver findings in weekly, monthly and quarterly reports.
Generate insights on the multiplatform viewership of DMED cable originals capturing a full picture view of performance within their ecosystem and larger landscape.
Analyze and identify trends within the competitive cable landscape to understand drivers of network and original series success. Communicate insights to key stakeholders including marketing, program planning, and strategy.
Produce custom analyses around the effectiveness of key content types such as movies, acquired series, special events and what genres are resonating with viewers.
Determine effectiveness of content strategies such as scheduling and stunting and make recommendations on opportunities to optimize content across networks and platforms.
Analyze and understand the rapidly changing broader media landscape to inform how viewers watch video across all platforms including SVOD
Collaborate on forecasting for ad-sales, acquisitions, and original series greenlights
Partner with the larger research team on monthly and quarterly presentations to key business units
At least 5 years’ experience in media research with an advanced knowledge of Nielsen software such as NNTV and NPower
Expert understanding of Excel, PowerPoint and Tableau. Experience with other data visualization tools and SQL a plus
High attention to detail and accuracy
The ideal candidate would have a passion for all forms of television
Experience and understanding of content and familiarity with media and television businesses, including digital platforms.
Excellent analytical and organizational skills
Strong verbal and written communication. Ability to communicate complex ideas, stories, and data sets graphically and accessibly to a variety of business partners and stakeholders
Ability to be flexible, adapting to changing priorities and able to juggle multiple projects at once
A strong team player, able to collaborate easily across teams
Desire to work and thrive in a fast-paced environment
Self-Starter, pro-active in approach, detail orientated; looks for solutions and information in creative ways
- Bachelor’s degree
Job ID: 789231BR
Job Posting Company: Disney Media & Entertainment Distribution
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