The Walt Disney Company Jobs

Mobile disney Logo

Job Information

The Walt Disney Company Principal Product Designer, Disney+ Visual in San Francisco, California

Job Summary:

Disney+ is changing entertainment. Our mission is simply to build high-quality, innovative experiences that connect people with the content they love. It’s an incredibly exciting time to work in streaming media, and to work specifically on Disney+, which just celebrated its first year in-market. The design team has a pivotal role in the development of the product, giving form to new ideas that continuously improve and evolve Disney+ for our viewers.


As a Principal Product Designer, you will focus on the total content discovery and playback experience.

You are a primary individual contributor and leader of project teams, innovating on a variety of UX features that showcase our world-class content from Disney, Pixar, Marvel, Star Wars, and National Geographic. As such, the role requires a rock solid foundation in visual design, branded experiences, presentation design, and storytelling.

The role reports to the Senior Director of Design in San Francisco, and you will be a part of a dynamic product design team that spans San Francisco, New York, Los Angeles, and Amsterdam.

As a Principal you will:

  • Conceive, create, and supervise inspiring, high-quality content experiences across a wide variety of platforms/devices.

  • Follow a user-centered, evidence-backed, design process, understanding real users motivations, behaviors and goals. We listen to our viewers, and let their needs guide us to the best solutions.

  • Lead as a subject matter expert for the rest of the design team, providing design guidance, documenting and socializing best practices

  • Provide thought leadership to develop the right design strategy, and use UX methodologies to bring value to the user and the business

  • Demonstrate deep knowledge of device platform best practices and guidelines.

  • Adhere to and help shape our design system and brand guidelines, ensuring a high-level of quality, establishing a consistent look and feel throughout the product, and only diverging when the need is validated

  • Collaborate with peers in research, product, engineering, and marketing on cross-functional projects from start to finish.

Basic Qualifications:

  • 10+ years experience as a designer working on consumer products.

  • A high level of creative craftsmanship, translating strategies, theories and design principles into inspiring concepts and successful executions.

  • A strong interest in visual storytelling, and an innate curiosity about people and their relationship to entertainment.

  • The discipline to prioritize work and resources across engagements based on short and long-term needs, adept at removing roadblocks and rebalancing as needed.

  • A growth mindset - you see opportunity in ambiguity.

  • Comfort in scaling and as needed, ability to recruit talent that meet and exceed the DSS talent bar.

  • A sense of determination - leading product development with new ideas based on a strong sense of our customers, their goals, our content, and our value proposition.

  • An ease in presenting design work to a variety of audiences.

  • A passion for evolving the design practice – its people, processes, and tools.

  • Experience with various design tools - Sketch, Abstract, Invision, prototyping tools.

Job ID: 771444BR

Location: San Francisco,California

Job Posting Company: Direct-to-Consumer and International

The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, email with your request. This email address is not for general employment inquiries or correspondence. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.